An early Arabic advertisement for whisky
April 7th, 2008
al-Muqtataf was one of the various early Arabic scientific and literary magazines that appeared from 1876 onwards. A hefty study in German has appeared on it in 2004, and in it I found an early Arabic advertistement (1906) for Canadian Club Whisky. The text bottom left says: “Available in Egypt and every other Eastern country”; the other Arabic texts are translations of the English text within the logo.
Source: al-Muqtataf 30:1 (1906). In: Glaß, D. (2004). Der Muqtataf und seine Öffentlichkeit. (p. 255).

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